GDPR · EU General Data Protection Regulation
US site, EU visitors — are you GDPR compliant?
GDPR applies to any site that collects data from EU residents, regardless of where the company is based. Free instant scan finds pre-consent trackers, banner gaps, and Article 6 violations before a DPA complaint does.
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About GDPR
GDPR (General Data Protection Regulation) requires explicit opt-in consent before any non-essential tracking — including Google Analytics, Meta Pixel, and advertising cookies. EU data protection authorities have fined US companies hundreds of millions: Meta €1.2B, WhatsApp €225M, Amazon €746M. Smaller companies face fines up to €20M or 4% of global annual revenue, plus DPA complaints that are free for any EU resident to file. Since the Schrems II ruling, standard GA4 and GA Universal setups have been found non-compliant by Austrian, French, Italian, and Danish DPAs.
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The scan above evaluates all four regimes at once. Switch the framing for a different audience: